What is a Startup?

In the world of entrepreneurship, the term “startup” has become one of the most talked-about concepts. But what exactly does it mean, and how does it differ from a traditional business?

Definition of a Startup

A startup is a newly established company built around an innovative idea, often with high growth potential and scalable business models. Startups typically aim to disrupt existing markets or create entirely new ones using technology.

They usually begin with limited resources and take on significant risk in hopes of achieving rapid growth, often with the support of investors or venture capital.

How Does a Startup Differ from a Traditional Business?

Feature	Startup	Traditional Business
Goal	Rapid growth	Stable profit
Structure	Flexible, innovative	Hierarchical, stable
Funding	Investor-backed	Self-funded or loans
Risk	High	Low to Medium
Use of Technology	Very high	Moderate or low

Well-Known Startup Examples

Airbnb

Uber

Spotify

Getir

Trendyol

Each of these started with an idea and scaled into billion-dollar enterprises.

How to Launch a Startup

Identify a problem and validate an idea
Build a Minimum Viable Product (MVP)
Define your target audience
Seek funding or early-stage investment
Build your team
Develop go-to-market and growth strategies
Iterate based on feedback

What is Startup Culture?

Fast decision-making

Trial and error mindset

Lean operations

Collaboration-focused

Open communication

Entrepreneurial spirit